Book covers are the gateway for readers into a story. Good book cover design is an important aspect of books that is often overlooked. Understandably, knowing where to begin in book cover design can be intimidating.

But if this is you, you're not alone. I've always had a love for books and storytelling since I was a kid, and being an artist eventually led me down the path of designing book covers.

However, getting started in book cover design was more challenging than I had realized. I designed my first few mock covers, but honestly? Those were pretty cringe. It wasn't that I lacked artistic ability; rather, I didn't have a solid foundation of knowledge to draw covers that would appeal to potential readers and convince them to buy.

Therefore, I decided that I needed to learn what would make a head-turning, stop you in your tracks book cover that would get an author's publication sold. I've compiled my findings into a comprehensive, but simple-to-read guide, which I call The Principles of Book Cover Design, that will help you to: